What Is Corporate Video – Video content has become a significant ranking factor for search engine optimization from search engines such as Google, Yahoo and Bing and as a result more companies are electing to create corporate video content for their websites. All the companies and organizations are on a spree to encash on this digital trend. A corporate video is a non advertisement based video content for and commissioned by any organization. It is created for corporate use such as explaining concepts, marketing products, promoting services, building brands and dispersing information to internal and external stakeholders. This makes a good corporate video production company one of the most sought after in the business.
Uses and Applications of Corporate Video Production – In today’s digital age the number of reasons why corporate video production company is important are too many. We bring to you the most popular uses and applications of corporate video production.
- The main usage of corporate video production is the brand promotion. It showcases the personality of the brand and helps builds trust with customers
- It has multi-purpose use and can be used on offline and online channels
- A video can engage your audiences better with attractive visuals and audio content
- Corporate video can increase conversion rates since it provides a stronger emotional context to customers. Video usually has a great story and brings out emotion within the viewer which is crucial for grabbing your viewers attention and making a memorable and effective piece
- A video also helps your audience retain information since it can cut through the marketplace clutter
- It can save time for everyone through communicating your message quickly and effectively
- It ranks better in search engines compared to endless pages of conventional boring text. Video content has become a significant ranking factor for search engine optimization from search engines such as Google, Yahoo and Bing and as a result more companies are electing to create corporate video content for their websites
- A corporate video is easily shareable which makes it a very potent tool for cost effective marketing. As video becomes a more integral part of a company’s communication strategy, often companies will release corporate videos with press release announcements, newsletters and other forms of communication to bolster the message reach and effectiveness
- A video is a very cost medium effective as it offers a very high return on investment compared to other marketing tools. It’s much much cheaper than printing and one-to-one presentations.
- It is multi-purpose. It can be used for promotions, demos, information and education.
- Most importantly it is in the reach of organizations of all sizes; start-ups, small business and corporates.
- Video is a very effective and helpful tool for complicated industries whose product and events are otherwise troublesome to elucidate.
PicsellGlobal – The one stop solution for all your corporate video production requirement
PicsellGlobal competes with the best video production companies across the globe. Our each video tells a different story giving a unique touch to every project. We have tailormade videos and ads for all types of business from startups to well established companies. We listen to your specific needs and requirements and our well crafted videos talk with the audience giving your business a widespread outreach.
Marketing tool has seen a significant change since a decade. Gone are the days of handbills popping out of the daily newspaper. Upraise of digital media has paved ways to numerous methods of Marcom. Corporate videos are the latest trend which is dominating the world of internet, so make your videos from good to great with PicsellGlobal the leading corporate video production company.